Bill Naughton
President

As President of Hallmark, Bill Naughton oversees operations and ensures an integral link between technology, finance, and other Hallmark divisions. An accomplished business leader with proven success in growing and scaling technology firms, Bill’s expertise spans many domains, including healthcare technology, human capital management, private equity, software-as-a-service, payroll technology, and others. Whether spearheading corporate spinoffs or taking companies public, he brings a wealth of knowledge to unlock value for all stakeholders.

Bill’s 30+ year career includes strong results in meeting revenue and EBITDA goals, maximizing synergy targets, developing product roadmaps, managing large-scale cloud adoptions, and exceeding financial investment theses. As then-COO, Bill led the successful IBM Watson Marketing spinoff of Acoustic for a large private equity firm. He also co-led the creation of CDK Global, a spinoff of ADP’s Dealer Service SaaS solutions) into a successful publicly traded NASDAQ company. Additionally, he has held senior technology (CIO/CTO) roles at large SaaS and service organizations (CDK and ADP) and service and manufacturing companies (RR Donnelley and WR Grace).

Bill has an MBA from Pepperdine University and a degree in financial management from Saint Mary’s University of Minnesota. He has also completed the Stanford University Executive Program for Strategic Uses of Technology.