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Hallmark Unveils Healthcare’s First Workforce Operating System, Bringing Clarity and Control to the Industry’s $900 Billion Black Box

Jun 23, 2026
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AI-enabled platform and services give health systems real-time view and control of workforce cost, capacity, and incentives, helping improve margins, engage the workforce, and strengthen patient care 

Dallas, TX — June 23, 2026 — Hallmark Health Care Solutions (Hallmark) today unveiled healthcare’s first Workforce Operating System, a new, AI-enabled platform that helps health systems and physician groups to manage their largest expense and greatest asset: their workforce. This missing layer in the healthcare tech stack is built on Hallmark’s years of experience helping health systems and large medical groups nationwide through a unique combination of technology, data, and workforce expertise. 

Healthcare organizations spend over $900 billion annually on salaries, benefits, and workforce-related costs, yet most decisions remain fragmented across departments, systems, and budgets. Staffing, scheduling, compensation, and contingent talent management are often managed independently, leaving leaders without a clear view of how decisions in one area affect performance across the enterprise. 

By integrating with and building on existing systems of record—including EHRs, ERPs, payroll, and scheduling systems—Hallmark’s Healthcare Workforce Operating System enables leaders with a real-time view of workforce supply, demand, cost, and incentives across the organization. The platform surfaces actionable data and then enables this intelligence to drive automation of key processes across workforce resourcing and compensation. The result is a more coordinated approach that helps leaders improve financial performance, drive engagement, and support better patient care. 

“Healthcare leaders have never had a single place to understand the full picture of their workforce,” said Bharat Sundaram, CEO of Hallmark. “Legacy healthcare IT systems were not designed to coordinate decisions at the enterprise level. As financial pressures intensify and shortages persist, health systems need a way to manage their workforce as an interconnected ecosystem rather than a collection of individual programs.” 

Health systems partnering with Hallmark achieve significant measurable results, including: 

  • Reducing contingent labor expenses by 15% to 25% 
  • Lowering overtime costs by an average of 25% 
  • Reducing compensation errors by 80% 
  • Improving operating margins by an average of 65%, representing approximately $25 million in additional margin for a $1 billion health system 

Importantly, Hallmark pairs its AI-enabled platform with a team of experienced healthcare operators and workforce experts who help organizations align stakeholders, simplify operational complexity, and achieve measurable outcomes. This combination of technology, data, and expertise helps health systems move from insight to action effectively. 

“Hallmark has been a great partner with us, has always been able to pivot when we have pivoted, and always helps us come up with solutions to make it easier and more transparent,” said Tracie Martin, Vice President of Provider Compensation and Contracting at CHRISTUS Health. “The biggest differentiator between Hallmark and other vendors, I think right now, is our partnership.” 

“Hallmark has given us the ability to come up with solutions quicker and get things done faster,” added Tonya Leonard, System Director of Provider Compensation at Norton Healthcare. “Anything we have asked them to do, they have done and come out with an amazing product in the end.” 

The launch comes at a pivotal moment for the healthcare industry. Labor accounts for more than half of a typical health system’s operating expenses, and costs are growing significantly faster than inflation. An aging population continues to drive demand for care, while clinician shortages exacerbate access issues for patients. Despite these pressures, many organizations still rely on disconnected technologies and manual processes to manage workforce decisions. 

“Our work with the Hallmark team has improved visibility, standardization, and efficiency to our agency request, sourcing, onboarding, and general management,” said Tyler French, Assistant Vice President, UC Health. “This was something that was fragmented across our system before, and doing so has both tightened compliance and reduced redundant work.” 

Alongside this launch, Hallmark is expanding opportunities for organizations to participate in its growing Workforce Innovation Network, a community of healthcare leaders working together to advance the future of healthcare workforce operations. Designed to foster shared learning across the industry, the network provides opportunities to exchange best practices, explore innovative approaches to organizational performance, and collaborate with peers to address some of healthcare’s most complex workforce challenges.  

To learn more about healthcare’s first Workforce Operating System, join Hallmark and Becker’s Healthcare for a live roundtable discussion on Thursday, June 25. Register here. 

About Hallmark 

Hallmark is Healthcare’s Workforce Operating System, pairing intelligent technology with a team of seasoned operators to help health systems and medical groups optimize their most important asset: their people. By unifying actionable data across physicians, nurses, and non-clinical teams, Hallmark gives leaders the clarity to anticipate needs, model tradeoffs, and act preemptively. Hallmark helps drive healthier operating margins and an engaged workforce, creating optimal conditions for the best patient outcomes. 

Serving more than 50 health systems nationwide, Hallmark’s platform manages more than $10 billion in physician compensation annually, enables the sourcing of more than 25,000 clinicians, and supports more than 100,000 daily users. 

Media Contact: 
Ronnie Kihlstadius, VP of Marketing, Hallmark Health Care Solutions 
PR@hallmarkhcs.com  

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